C3 Toronto Archives
Branding & marketing collateral for a faith-based organization. C3 Toronto is a vibrant church community in downtown Toronto. A strong online presence is used to celebrate and communicate what is happening on a weekly basis.
The “For God So Loved The 6” billboard was highly recognized and praised in the hip-hop community (XXL Magazine, Vice, Complex, etc) and this one billboard went “viral” on Queen Street West in Toronto as it was viewed and shared thousands of times all over the world. The slang was used (“the 6” is a term for Toronto coined by rapper Drake) because of the location of the billboard – standing on one of the world’s “coolest streets” (awarded by Vogue Magazine) the desire was for the billboard to make the thousands of passersby stop, read and think about the message.
The following are designs to promote Sunday speaking series both in event and through social content.
For a brief amount of time, C3 held it’s services at the AGO. This was the marketing to announce the new location.
Album design for first studio album, “Hope is Alive”. Projected custom typography across different city landscapes in Toronto.
Design for women’s event , “Everywoman” using collage and scanning to create illustrative women.
Design & concepts for Sunday speaking series around “hearing God’s voice.” Social content and Sunday event promotion.
Rebranding for C3 Kids—The designs included branding, email marketing, way-finding systems, banners, t-shirts, gifs and more. Under my art direction and working with a graphic designer, Alexia Lim, and illustrator, Josh Ombao (Racoon illustration), we pulled off this extensive internal rebrand in less than two months!